New backer, colours for Bryce Fullwood/Brad Vaughan Chevrolet
Fresh colour scheme complete with NASCAR-style number
New look centred on AlphaTheta colours at The Bend
Bryce Fullwood and Brad Vaughan will carry AlphaTheta colours on their Brad Jones Racing Camaro at this weekend’s AirTouch 500 at The Bend.
The #14 BJR Chevrolet has been decked out in a new white, blue and maroon livery, complete with a NASCAR-styled number.
Originally established in 1994 as a division of Pioneer Corporation, AlphaTheta is a leader in global dance music and DJR culture. In 2015, it became independent under the name Pioneer DJ Corporation, and was rebranded as AlphaTheta Corporation in 2020.
AlphaTheta has expended beyond Supercars, also backing Elliot Barbour’s Trans Am entry this weekend.
“I really love the look and feel of this livery, it’s a big change from the usual and definitely stands out," Fullwood said.
“It’s pretty cool to have the same AlphaTheta colours running on Elliot’s Trans Am car too. Feels like we’re seeing double out there.
“I’m pumped for the endurance season. We had a solid test at Queensland Raceway, got some answers, and set ourselves up well for these next two events. Brad showed good pace in the car, so we’re heading into this part of the year with a bit of confidence.”
Phil Muffet, Jands CEO and Managing Director, added: “We’re thrilled to see AlphaTheta to continue the relationship with high intensity activities, including motorsport and with such an exciting presence.
"As the exclusive distributor of AlphaTheta in Australia, Jands is proud to support the brand as it continues to innovate, inspire, and connect with new audiences in bold and unexpected ways.”
The new-look AlphaTheta Camaro will hit the track at The Bend on Friday.