Boost Mobile Gold Coast 500 hosts Women in Motorsport
The Women in Motorsport program, proudly backed by Coates, returned for its third edition of the year, delivering another standout event that celebrated diversity, ambition, and opportunity not just across Supercars but also the wider motorsport industry.
With more than 110 guests in attendance, the high tea was hosted by broadcaster Jess Yates, who guided an engaging panel discussion featuring leaders and trailblazers from across sport, business, and engineering.
The panel included Sheridan Jones, General Manager of Marketing & Communications at Coates, who spoke about the power of partnerships in driving change.
Alice Buckley, a professional driver, shared her journey behind the wheel and the determination needed to succeed in a competitive arena.
Kimberley Hughes from Motorsport Australia highlighted initiatives creating pathways for women in all facets of the sport, while Sara Wiley, Construction Manager at iEDM, offered insights into the engineering challenges behind major motorsport events.
Adding further depth, Rebecca Frizelle, owner of the Gold Coast Titans, discussed leadership and breaking barriers in professional sport.
The programme also spotlighted emerging talent with Chloe, a student from the Supercars SuperGEMS STEM initiative, sharing her aspirations and the role of education in shaping future careers.
From the audience, Maddie Cross spoke passionately about the Coates Supercars volunteer programme and how grassroots involvement can open doors to lifelong opportunities in motorsport.
Beyond the inspiring stories, the event showcased the critical role Supercars plays in supporting and operating such initiatives.
By leveraging its platform, resources, and industry influence, Supercars ensures programmes like Women in Motorsport are not only possible but impactful.
From creating pathways for young women to providing hands-on experiences through STEM and volunteer programmes, Supercars demonstrates a commitment to building a more inclusive future for the sport.
With Coates as a key partner, these efforts amplify opportunities and foster a culture where talent and ambition can thrive.
Throughout the morning, the stories told were nothing short of inspiring — each reinforcing the message that talent and determination are the true drivers of success.
The discussion emphasised the growing opportunities for young women in motorsport, from technical roles and engineering to leadership and driving.
As the event concluded, one thing was clear: the future of motorsport is diverse, and women have an essential role in shaping it. With Coates’ continued support and Supercars’ operational leadership, this programme is not just inspiring — it’s transforming the industry.
