New livery, naming rights for Cameron in Ipswich

Blanchard Racing Team will debut a new livery and sponsor for Aaron Cameron for this weekend's Century Batteries Ipswich Super 440.

The traditional blue of CoolDrive has been replaced by the white, green and black of Adventure Industries, which takes naming rights of the #3 Ford Mustang.

Adventure Industries is a one-stop online superstore for all things 4x4, offering products across power, touring and outdoor, lighting, recovery, protection, maintenance, and parts.

The company comes onboard after Cameron recorded his best round yet in Supercars after debuting in March.

The Victorian qualified a career best 13th for the first two races, with 17th in the second race his best finish to date.

“I’m really grateful to have Adventure Industries backing me at Ipswich,” Cameron said.

“Adventure Industries is all about enabling off-road enthusiasts to explore the unknown and push boundaries — something that really resonates with me as a driver.

"It’s exciting to represent an Australian-owned and operated brand that lives for adventure, both on and off the road.”

Mitch Brittain, Blanchard Racing Team Commercial Manager, added: "BRT is thrilled to welcome Adventure Industries to our family for the Ipswich Super 440.

"This is a perfect alignment between two brands that share a passion for breaking new ground.

"We’re looking forward to an exciting lead-up and race weekend in Ipswich, working closely with the Adventure Industries team to bring this partnership to life both on and off the tarmac."

Cameron will hit the track at Queensland Raceway on Friday.