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Game on at Bathurst: Supercars forms sponsorship with Xbox ANZ

Supercars
30 Sep
Supercars announces exciting sponsorship with Xbox ANZ, which will see the global gaming powerhouse feature at upcoming Repco Bathurst 1000
2 mins by Supercars.com
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  • Supercars announces sponsorship with Xbox ANZ

  • Global gaming powerhouse to feature at upcoming Repco Bathurst 1000

  • Kostecki, Heimgartner will feature in the sponsorship via Forza Motorsport ambassadorship

Supercars has announced an exciting sponsorship with Xbox ANZ which will see the global gaming powerhouse feature at the upcoming Repco Bathurst 1000.

The sponsorship will be highlighted at the 60th anniversary running of the Great Race, taking place October 5-8, ahead of the upcoming release of Forza Motorsport on October 10th, the highly anticipated racing game from Xbox Game Studios developer Turn 10 Studios.

Along with trackside signage at the Repco Bathurst 1000, Supercars front-runners Brodie Kostecki and Andre Heimgartner will feature prominently in the sponsorship via an ambassadorship with Forza Motorsport.

The race-winning duo will feature throughout the campaign, as the young stars prepare to battle for the greatest prize in Australian motorsport.

Xbox ANZ is proud to collaborate with these elite Supercars drivers, who will bring their passion for racing and gaming to the forefront of the event, connecting with fans both on and off the track.

Jamie Black, General Manager of Commercial at Supercars, expressed his enthusiasm for the sponsorship, saying: "We are thrilled to welcome Xbox ANZ as the Official Bathurst 1000 Event Partner.

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“This collaboration marks an exciting moment for Supercars as we continue to innovate and enhance the fan experience at the Repco Bathurst 1000. We are thrilled to feature Brodie and Andre – two of the championship’s top drivers and avid gamers themselves – in this sponsorship as we add yet another layer of excitement to this year’s milestone running of the Bathurst 1000.”

Tania Chee, Xbox Business Lead - ANZ, also shared her thoughts on the collaboration, stating: "Xbox is committed to bringing immersive gaming experiences to fans across the globe, and we are delighted to work with Supercars to bring the excitement of Forza Motorsport to the Repco Bathurst 1000.

“This campaign is a testament to our shared dedication to innovation, competition, and delivering unforgettable moments. We are eagerly looking forward to being a part of Australia’s Great Race this October, in the lead up to the highly-anticipated release of Forza Motorsport."

The Repco Bathurst 1000, featuring the dynamic sponsorship between Supercars and Xbox ANZ, promises to add another enthralling chapter to the historic saga of the famed motor race.

Fans, racers, and gamers alike can look forward to a thrilling event October 5-8 at the iconic Mount Panorama Circuit in Bathurst.

Further information about the upcoming release of Forza Motorsport can be found here.

Tickets to the 2023 Repco Bathurst 1000 can be purchased via Supercars.com and Ticketek.

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