BJR reveals Wendy's colours for Taupō
Macauley Jones to race Wendy's livery at ITM Taupō Super400
#96 Camaro to carry signature red, blue and red-headed girl logo
Over 20 Wendy’s restaurants are located across New Zealand
Macauley Jones will debut a brand-new Wendy's look on his Brad Jones Racing Chevrolet Supercar for this week's ITM Taupō Super400.
The #96 Camaro will carry the iconic global hamburger brand, Wendy’s, along with its signature red and blue. It's the third new livery for the Taupō event, following Penrite Racing's silver look and Matt Stone Racing's Kiwi-inspired scheme.
The Wendy's Supercar will feature the hamburger chain’s famous cameo character logo – the little red-headed girl with pigtails – in the championship's return to New Zealand at Taupō International Motorsport Park.
It's the third different look for the Jones Chevrolet in as many rounds in 2024, with the #96 Pizza Hut Camaro carrying SpongeBob SquarePants yellow at last month's Australian Grand Prix.
There are more than 20 Wendy’s restaurants located across New Zealand, spanning from Auckland in the north to Dunedin in the south.
The Wendy's livery comes after Flynn Group, which last year acquired BJR’s sponsor Pizza Hut Australia, signed a master franchise agreement with The Wendy’s Company to develop 200 Wendy’s restaurants in Australia in the coming years.
The restaurant brands have now collaborated on a Wendy’s-branded Supercar, with Wendy's colours featuring on the bonnet of Andre Heimgartner's #8 R&J Batteries Camaro in Melbourne.
Wendy’s is no stranger to motorsport, thanks to its sponsorship of NASCAR team Trackhouse Racing. Wendy’s is also a proud sponsor of one of the New Zealand Warriors NRL team.
"Not only are we heading over to New Zealand again, to a new circuit and in front of a full crowd of Kiwi fans, we’re going to debut a sweet looking car," said Jones, who is 20th in the points after Round 2.
“The full Wendy’s look is just awesome, I’m so stoked with how it’s turned out.
"Taupō is set to be one of the best events of the year and the way the Kiwi fans have reacted just shows how much the category was missed last year. I can’t wait to get on track in the Wendy’s machine and get a proper taste of the circuit in a Supercar.
“We’ve seen just how cool Wendy’s looks on a NASCAR Camaro with Trackhouse and now it’s our turn. It is pretty surreal to take this livery to NZ while SVG is racing on the opposite side of the world in a Wendy’s branded car at Talladega.”
Danielle Lendich, Wendy’s New Zealand CEO, said: “After seeing Wendy’s race across international circuits, we are thrilled to make our mark at the Taupō Super400 and deepen the brand’s motorsport ties in New Zealand.
"We look forward to cheering on Macauley’s #96 Wendy’s Camaro and share our passion with Supercars and Wendy’s fans alike across the globe.”
Phil Reed, Pizza Hut Australia CEO and Flynn Group, Pizza Hut Australia and Wendy’s Australia President, added: "As the proud sponsor of Brad Jones Racing in Australia, we can’t wait to share the good times with our New Zealand Supercars fans once again.
"It was a pleasure to collaborate with the Wendy’s team to represent the very best of New Zealand, with BJR ready to unleash the iconic Wendy’s Camaro at the Taupō Super400."
The Wendy's Camaro will hit the track for the first time at Taupō on Friday.
