The host of Fox Sports’ Supercars coverage, Jessica Yates has joined the ranks of ambassadors for the Dare To Be Different initiative.
Established by ex-Williams Formula 1 test driver Susie Wolff and the UK’s Motor Sports Association in 2016, the program aims to increase female involvement in motorsport.
Local governing body CAMS launched its own arm during the Australian Grand Prix weekend earlier this year.
Nissan Motorsport driver Simona De Silvestro, Erebus Motorsport owner Betty Klimenko and Triple Eight engineer Romy Mayer were among the initial ambassadors.
Yates now joins them, along with Emma Notarfrancesco, who has been part of Supercars’ big-screen broadcast team at events in recent years.
In 2016, Yates became the first female winner of Supercars’ Media Award.
“Traditionally, it’s fair to say there haven’t been an overwhelming number of women involved in motorsport, but we are certainly seeing that change,” Yates, who has worked on a variety of sports with Fox, said.
“I am a firm believer that if you want something badly enough, you will always find a way.
“Dare To Be Different is a fantastic program and I am proud to be helping encourage, inspire and motivate women to understand there are opportunities for them to be involved in motor sport, whether it is in media, or as a race engineer, driver or valued team member.”