V8supercars.com recognised

  • Virgin Australia Supercars Championship
  • |
  • 11/05/2016
  • By V8 Supercars

The V8 Supercars website has been named a finalist for the AMY Awards, the longest running and most prestigious Awards in Australia's Digital Industry.

Presented by AIMIA (The Digital Industry Association of Australia), entries are judged by a panel of over 170 Australian and International industry experts.

V8 Supercars has been shortlisted for the ‘Best Website or Online Services’ in the Automotive category, alongside Name Your MINI, Hyundai Website Relaunch, and Isuzu UTE Australia.

The category recognises “industry best practice in the creation, delivery and execution of websites and online services whose primary use is on desktop or laptop computers”.

The V8 Supercars website was redesigned with input from fans late last year and its numbers continue to grow. Website visits increased 20 per cent year on year from 2014-15 and at the weekend’s event in Perth were up 18 per cent, with video views up 240 per cent on 2015.

Supercars CEO James Warburton thanked fans for their support.

“Keeping our fans informed and entertained is a critical part of our sport during and between race meetings,” Warburton said.

“As our TV numbers are increasing, so are visits to the official website and the sport’s following on social media, which is one of the most engaged platforms of any sport in Australia.

“Our channels have a broader range of content than ever before with written contributions from respected motorsport journalists and our champion Mark Winterbottom, as well as an incredible selection of video footage on and off track.”

The 22nd AMY Awards will take place on Friday July 15.

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