NTI Limited has signed a three-year deal as the official naming rights partner of the annual Townsville Supercars event, starting with the NTI Townsville SuperSprint this month.
NTI is the official truck insurance and roadside assistance partner of the Virgin Australia Supercars Championship and its online brand Truck Assist was recently the naming rights partner of the most recent Supercars round in Sydney.
NTI backs several Supercars teams, holding naming rights of Lee Holdsworth’s Tickford Racing Ford and Garry Jacobson’s Matt Stone Racing Holden through its Truck Assist and Yellow Cover brands respectively.
“NTI is excited to extend our support of Supercars to include naming rights partner of the NTI Townsville SuperSprint,” said NTI chief executive Tony Clark.
“It’s a natural extension of the relationships our Truck Assist and Yellow Cover brands already enjoy with the sport.
“We’re proud of how Supercars and all the race teams involved have remained committed and adaptive to this year’s race season.
“We know how important it is to the fans, and everyone involved behind the scenes, to keep the spirit and competition alive.
“We look forward to getting back on the podium again in Townsville.”
Supercars CEO Sean Seamer added: “We’re delighted NTI has extended its partnership with Supercars with this new three-year deal to support one of our flagship events in Townsville.
“To have an industry leader expand its support within our category is great news for our sport.”
The NTI Townsville SuperSprint will run at Reid Park in North Queensland on August 29-30.