GM Australia and New Zealand has launched a brand-new online store for fans to purchase official GM merchandise.
Supercars fans can now buy a variety of collectables, ranging from the Holden ‘Final Roar’ collection, to HSV and GMSV, plus Chevrolet and Corvette products.
Items available include official merchandise celebrating the history of the Holden brand, new product launches and motoring milestones.
A range of model cars recognising motorsport achievements is also for sale, including Classics, Red Bull Holden Racing Team models and the exciting new C8 Corvette in 1:18 scale.
"There’s a huge passion and growing demand for a wide range of branded merchandise from the GM portfolio," said Chris Payne, Marketing Manager Aftersales, GM Australia and New Zealand.
"As we get into the final rounds of the Supercars championship as well as with Christmas coming up, is the perfect time to launch the new site.
"This is a quick and easy way for people to shop at home, at a time convenient to them, often when they’re on the look-out for special or memorable items - with the added peace of mind knowing they are purchasing genuine GM and Holden products."
Holden’s history at Mount Panorama is also honoured in a range of Holden "Final Roar" polo shirts.
The Winners Range celebrates six years of unforgettable Holden victories in the Great Race.
"Bathurst holds a special place in the hearts of Holden motorsport fans," Payne said.
"The collection features Peter Brock, Norm Beechey, Larry Perkins, Craig Lowndes, Mark Skaife and of course the memorable final ‘Holden Factory win’ by Shane van Gisbergen in 2020.
"Each garment includes the qualifying and winning time of the driver combination, so they represent a special piece of motorsport history."
The merchandise store is set to host limited release items and increase its product range, with fans encouraged to subscribe for updates.